Brand Marketing Manager, Creators

At Instagram, our mission is to inspire creativity that brings people together. We are looking for a Brand Marketing Manager who shares this vision and can bring it to creators. The ideal candidate will play a key role in amplifying our brand vision and collaborate with a passionate, creator-centric team dedicated to breaking traditional marketing molds.

Conceptualize engaging campaigns, programs, and activations that keep our brand exciting and tapped into youth culture. Collaborate with a passionate, creator-centric team to inspire massive earned media and creator action. Execute brand campaigns, brand partnerships/collaborations, and creator amplification strategies and tactics. Develop strategic, cultural consumer marketing rooted in deep consumer insight and understanding of market dynamics. Deliver effective marketing plans that move the needle and drive success for creators.

Experience in strategic, cultural consumer marketing with a deep understanding of consumer and market dynamics. Proven track record in executing brand campaigns, brand partnerships/collaborations, and creator amplification strategies. Experience in consumer brands or creative agencies is strongly preferred. Ability to conceptualize and execute engaging campaigns that resonate with youth culture. Strong collaboration skills to work with a passionate, creator-centric team.

Base salary

$122,000/yr - $176,000/yr